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- On-air plugs from these worthies helped make Tickle-Me-Elmo a smash item two years ago.
- Tsai's frequent on-air plugs of Dayton have trigged numerous reponses from the Miami Valley.
- During an incident during the 2004 NBA Finals in Detroit, Kimmel appeared on ABC's halftime show to make an on-air plug for his show.
- Schlessinger, who had previously been relatively passive amid the attacks, also announced that she will begin making on-air plugs for the sponsors who have remained with her.
- More so, GMA released an on-air plug on June 29, 2012 stating that a new program is to be shown on GMA, something more than the usual entertainment buzz.