rational appealの例文


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  1. The earlier ads were seen as a highly rational appeal.
  2. In an engineering company or law firm, rational appeals may be all that are needed.
  3. For 1998, the preholiday campaign is infused with a wide variety of emotional and rational appeals.
  4. The other is to pretend the problem never happened and introduce a warm and fuzzy campaign that hopes to woo consumers with emotional rather than rational appeals.
  5. These included emotional appeals, such as begging, rational appeals such as trying to implement charters or decrees, and also gifts of money or other goods to gain favor.


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